Media Buyer for a U.S. App Studio
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Key details
- Salary
- $60K–$72K/yr
- Location
- Brazil
- Work style
- Remote
- Level
- Mid level
- Job type
- Full-time
- Experience
- 3–6 yrs
- Function
- Marketing & Communications
- Focus area
- other
- Posted
- 13h ago
Skills
About the role
This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Media Buyer for a U.S. App Studio based in Brazil.
We are seeking an experienced and results-driven Media Buyer to take full ownership of paid acquisition campaigns across two mobile applications. In this role, you will manage approximately $50K in combined monthly advertising spend, driving user acquisition and sustainable growth through effective campaign strategies. You will oversee Meta Ads performance, experiment with audiences and creatives, and make data-driven decisions to continuously improve results. Working directly with a small, founder-led team, you will have significant autonomy and the opportunity to influence business growth. This position is ideal for someone who thrives in a hands-on environment, takes initiative, and enjoys being accountable for campaign performance. You will have the freedom to test new approaches, identify opportunities, and make a measurable impact on two growing mobile apps.
Accountabilities:
- Take full ownership of Meta Ads campaigns across two mobile applications, managing approximately $50K in combined monthly advertising spend.
- Develop, launch, manage, and optimize paid acquisition strategies to achieve growth objectives and improve campaign performance.
- Monitor advertising budgets, campaign performance, and key user acquisition metrics to ensure efficient spending and strong results.
- Plan and execute ongoing audience, creative, and campaign structure tests to identify new growth opportunities.
- Analyze campaign data, identify performance trends, and translate insights into actionable optimization strategies.
- Troubleshoot performance fluctuations, proactively address campaign challenges, and implement solutions independently.
- Manage budget allocation and scaling strategies to maximize acquisition efficiency and campaign profitability.
- Communicate regularly with the founding team, providing performance updates, actionable insights, and strategic recommendations.
- Continuously experiment with new approaches and take ownership of campaign improvements without requiring constant supervision.
- At least 3 years of hands-on experience managing paid advertising campaigns, preferably for mobile applications.
- Proven experience managing and optimizing Meta Ads campaigns, with measurable results and a strong track record of performance.
- Experience handling small-to-medium advertising budgets and managing multiple advertising accounts simultaneously.
- Strong understanding of paid acquisition strategies, campaign structures, audience targeting, creative testing, optimization, and scaling.
- Ability to interpret advertising performance metrics, identify trends, and translate data into effective campaign decisions.
- Excellent analytical skills and a strong data-driven approach to problem-solving.
- High level of autonomy, accountability, and initiative, with the ability to independently manage campaign performance.
- Strong troubleshooting skills and confidence making strategic and operational decisions without constant guidance.
- Excellent communication skills and the ability to collaborate directly with founders and communicate performance insights clearly.
- Availability to work full-time remotely, with some overlap with U.S. working hours.
- Performance-based bonus opportunities.
- Potential total monthly earnings of approximately $5,000–$6,000, depending on individual performance and the agreed bonus structure.
- Fully remote work arrangement.
- Significant autonomy and ownership over paid acquisition strategy and execution.
- Direct collaboration with the founding team.
- Opportunity to make a measurable impact on the growth of two mobile applications.
- Hands-on experience in a lean, fast-moving, founder-led environment.