Director of Growth

Accountabilities

As Director of Growth, you will lead the development and execution of a comprehensive growth strategy, taking direct responsibility for acquisition channels, marketing infrastructure, partnerships, and conversion performance. Your responsibilities will include:

• Develop and execute innovative growth strategies to expand market reach, increase qualified applications, and drive membership growth.

• Identify, approach, negotiate, and activate strategic distribution partnerships, including affiliates, event organizers, referral channels, and other relevant partners.

• Independently manage partner outreach, relationship development, commercial negotiations, and ongoing performance.

• Build and optimize founder-led and personal-brand distribution strategies, particularly through LinkedIn, to convert audience engagement into qualified applications.

• Develop repeatable and measurable customer acquisition channels capable of generating a consistent pipeline of qualified applicants.

• Monitor acquisition performance, including customer acquisition costs, conversion rates, channel efficiency, and overall return on investment.

• Plan, launch, and optimize paid performance marketing campaigns when appropriate, focusing on cost per qualified application.

• Own the marketing infrastructure end to end, including newsletter strategy, email campaigns, website performance, sales funnels, video sales letters (VSLs), and application processes.

• Build effective conversion journeys connecting LinkedIn activity, content distribution, and other acquisition channels to applications and sales.

• Analyze the entire conversion funnel, identify performance gaps, implement improvements, and maximize conversion rates.

• Establish weekly growth reviews covering acquisition pipelines, partner performance, cost per qualified application, and strategic priorities.

• Prepare clear performance reports and use data-driven insights to guide growth decisions.

• Coordinate contractors, agencies, and cross-functional collaborators to execute growth initiatives effectively.

• Develop and expand the growth function into a dedicated team as business performance and operational needs justify it.

Requirements

The ideal candidate is an entrepreneurial growth leader with a proven ability to build acquisition systems, generate measurable revenue, and scale premium membership or education-based businesses. You should bring:

• Demonstrated success growing high-ticket membership programs, private communities, or education-based businesses, supported by measurable performance results.

• Strong hands-on experience developing partner-led acquisition strategies, including affiliate programs, event partnerships, referral channels, and strategic distribution relationships.

• A proven track record of establishing and activating partnerships, with concrete examples of partners engaged and results delivered.

• Experience driving acquisition through founder-led marketing and personal-brand distribution, particularly on LinkedIn.

• Expertise in managing marketing infrastructure, including newsletters, email campaigns, websites, conversion funnels, VSLs, and application processes.

• A hands-on approach to business development, with the willingness to independently conduct outreach, negotiate partnerships, and close commercial agreements.

• Strong entrepreneurial instincts, self-direction, and the ability to build growth functions from the ground up without requiring constant supervision.

• Excellent analytical capabilities and familiarity with key growth metrics, including customer acquisition cost (CAC), conversion rates, and customer payback.

• Strong written and verbal communication skills, with the ability to represent a premium, compliance-conscious brand professionally.

• Proven ability to manage external agencies, contractors, and cross-functional stakeholders.

Preferred qualifications:

• Experience in private markets, venture capital, financial technology, wealth management, or investor-focused communities.

• An established network of relevant affiliates, event organizers, referral partners, and personal brands serving accredited investors.

• Experience planning and managing performance marketing campaigns across paid acquisition channels.

• Previous experience as a Head of Growth or Director of Growth within an early-stage or rapidly scaling business.

• Familiarity with HubSpot, ClickUp, and AI-assisted workflows.

Benefits

• Competitive independent contractor compensation package with a performance-based component.

• Fully remote working arrangement within a globally distributed team.

• Opportunity to take ownership of the growth function from the ground up.

• Direct exposure to institutional-grade private-market investment opportunities and a high-caliber investor community.

• Opportunities to participate in international team offsites, including destinations such as Dubai and Costa Rica.

• Potential for career advancement and increased responsibilities based on individual performance and available opportunities.

• Significant autonomy and the opportunity to directly influence business growth and revenue generation.