Marketing Coordinator - Lifestyle
Dubai, United Arab Emirates9h ago
Key details
- Location
- Dubai, United Arab Emirates
- Work style
- Onsite
- Level
- Mid level
- Experience
- 2–5 yrs
- Function
- Marketing & Communications
- Focus area
- other
- Posted
- 9h ago
About the role
To co-ordinate amongst retail & distribution outlets, principals, operations department and visual merchandisers ensuring effective participation in marketing campaigns/ events / sponsorship/ promotions with a view to increase sales, promoting and enhancing the Brand image of Al Tayer Insignia's lifestyle brands portfolio focusing on activewear.
Functional Roles and Responsibilities
- Act as a single point of contact between Principals, Suppliers, Event Organizers, Visual Merchandisers, Operations and Marketing support teams while organizing marketing campaigns, events, sponsorships, Co-ops & press initiatives
- Attend weekly community activations and support in executing them
- Maintain up to date information on all estimates, LPOs’, invoices, data on SMARTPLAN. Submit EIS reports and monthly provisions on a timeless basis
- Co-ordinate with Marketing Operations Managers and finance department to gain timely approval on costs and concepts
- Oversee the negotiations with Mall Managers and Suppliers on visibility of brand within the malls such as posters stands, mall podiums, etc. and co-ordinate with Visual Merchandisers to ensure the timely placement of necessary display items
- Suggest new ideas for promotions, events and campaigns to appeal and attract selected target markets
- Ensure below the line communication with customers such as mailers, SMS, emails are approved by all relevant parties and sent within the agreed timelines
- Source suppliers for packaging items, stationary and PR gifts, receive samples and negotiate price and quality
- Monitor overall effectiveness of promotions/ launches and other marketing- related activities through sales information, flyer response rate etc. Prepare analysis reports, including possible suggestions and feedback on results
- Liaise with the Production team to produce and deliver required stationery& packaging items for Retail stores or related marketing activities
- Liaise with supplier, agency and principles to provide concept and adaptations as per the Company and Brand guidelines
- Provide information and system generated reports to the marketing manager on marketing activities as required
- 2 years' experience in Marketing for a fitness or lifestyle brand
- Experience in hosting and attending fitness community events
- Good communication, organizational and interpersonal skills
- Assertive and confident personality
- Methodical and organized approach with deadline achievement essential
- Computer literate
At Al Tayer Insignia, your career is more than a job — it’s a journey into the heart of luxury retail. For over 40 years, we’ve partnered with the world’s most iconic brands, creating award-winning retail experiences across our boutiques, department stores, and leading online platforms. With stores and outlets across the GCC and a truly seamless omnichannel presence, we bring style, innovation, and heritage together. Here, you’ll join a diverse, customer obsessed, passionate team that celebrates creativity, values individuality, and empowers you to grow. Join us on our journey, reimagining fashion and redefining the meaning of luxury in the region.
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