Director of S&M
Guangzhou, China1w ago
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Key details
- Location
- Guangzhou, China
- Work style
- Onsite
- Level
- Lead / Staff+
- Function
- Operations & Strategy
- Focus area
- other
- Posted
- 1w ago
Skills
About the role
行政
Administration
§ 发展、执行、优化、监测和评估酒店的营销策略(目标、策略和行动)以达到和超过房务部、餐饮部和其它所有营收部门的预算收入
To develop, implement, maximise, monitor and evaluate the hotel’s Marketing Strategy (goals, tactics and actions) to achieve and exceed forecasted revenue figures in Rooms, Food and Beverage, and all other revenue generating departments.
§ 保证营销活动与集团营销策略一致,酒店各项行动在适时进行
To ensure Marketing activities are aligned with the Corporate Marketing Strategy and Hotel Actions have been implemented where appropriate.
§ 在酒店行政委员会代表市场销售部
To represent the Marketing function on the hotel's Leadership Committee.
§ 管理各部门运营手册的准备和更新
行政(续)
Administration (continued)
To oversee the preparation and update of individual Departmental Operations Manuals.
§ 定期举行部门沟通会议、保证部门简报和会议有效执行
To conduct regular divisional communications meetings and ensure departmental briefings and meetings are effective and conducted as necessary.
宾客服务
Customer Service
§ 管理所有酒店员工是否达到品牌标准提供品牌保证、提供优越一致的客户服务,为各自部门领导提供积极的、建设性的反馈
To monitor that all hotel Associates deliver the brand promise and provide exceptional guest service at all times, providing positive and constructive feedback as necessary to the respective Head of Department.
§ 确保市场销售部员工也为其他部门的员工提供优越服务
To ensure Sales and Marketing Associates also provide excellent service to internal customers in other departments as appropriate.
§ 礼貌并且有效处理所有内外部客人的投诉和询问,跟进问题,保证问题满意解决
To handle all guest and internal customer complaints and inquiries in a courteous and efficient manner, following through to ensure problems are resolved satisfactorily.
财务
Financial
§ 使用多种技能同时开展多项任务的灵活工作计划来优化员工效率,达到酒店财务目标、满足客人的期待和要求。
To maximise Associate productivity through the use of multi-skilling, multi-tasking and flexible scheduling to meet the financial goals of the business and expectations of the guests.
§ 协调准备年度商业计划
To coordinate preparation of the Annual Business Plan.
§ 对酒店的商业表现进行策略性分析,以便进行精确有意义的营运预测,在适当情况下邀请相关部门负责人参加
To strategically analyse business performance to facilitate accurate and meaningful forecasting, involving the respective Heads of Department as appropriate.
§ 前瞻性管理所有营销资源和资金,控制部门的成本,适当情况下和各部门负责人合作
To proactively manage all the marketing resources and funds, and control departmental costs, working through the respective Heads of Department as appropriate.
财务(续)
Financial (continued)
§ 确保关于酒店、公司和本地和财务报告、资金、执照的所有规章制度和政策被正确遵守,及时精确地进行财务报告
To ensure that all hotel, company and local rules, policies and regulations relating to financial record keeping, money handling and licensing are adhered to, including the timely and accurate reporting of financial information
市场营销
Sales & Marketing
§ 利用所有销售和营销沟通方式来管理所有酒店与外界的品牌联系,加强和维持酒店年度商业计划中所制定的品牌定位和概念