Creative Program Manager, Integrated Marketing

Comcast brings together the best in media and technology. We drive innovation to create the world's best entertainment and online experiences. As a Fortune 50 leader, we set the pace in a variety of innovative and fascinating businesses and create career opportunities across a wide range of locations and disciplines. We are at the forefront of change and move at an amazing pace, thanks to our remarkable people, who bring cutting-edge products and services to life for millions of customers every day. If you share in our passion for teamwork, our vision to revolutionize industries and our goal to lead the future in media and technology, we want you to fast-forward your career at Comcast.

Job Summary

The Creative Program Manager, Integrated leads a program within the integrated workstream for Xfinity's in-house creative team, running multi-channel campaigns from brief to delivery.

Job Description

Role focus 

• Lead day-to-day program management for a program within integrated marketing workstreams, driving planning and delivery of omnichannel campaigns across TV, audio, print, digital, OOH and other channels as defined in the brief. 

• Work as a single point of contact across teams to negotiate solutions, bring them to the team lead, and make sure changes are carried out. 

• Maintain accurate project plans, resourcing, and hours for the program to inform monthly forecasting. 

• Contribute to process improvements that make the work more efficient without sacrificing creativity. 

 

Core responsibilities 

• Turn briefs into clear project plans, making sure every channel and team need is captured up front. 

• Own scope, timelines, approval paths and delivery for each project. 

• Run kickoffs, creative reviews and approval rounds, keeping the work tied to the brief and the business goals behind it. 

• Collaborate closely with multiple teams to keep projects moving and on schedule. 

• Hand off files, specs, and deadlines to studio and/or content production teams. 

• Serve as the main point of contact for marketing partners on assigned work, anticipating needs and managing expectations. 

• Keep projects current in Workfront or similar platforms. 

• Use AI tools to speed up routine work like workbacks, status updates and meeting notes. 
• Consistent exercise of independent judgment and discretion in matters of significance.
• Regular, consistent and punctual attendance. Must be able to work nights and weekends, variable schedule(s) as necessary.
• Other duties and responsibilities as assigned.

Experience 

• 5 to 8 years managing integrated campaigns as a program manager, producer, or account manager, at an agency or in-house 

• Comfort with estimates, budgets, and scope changes 

• Highly organized, with strong attention to detail and follow-through 

 

Tools 

• Proficiency in Workfront, Smartsheet, Microsoft 365, and Frame.io 

• Nice to have: Adobe Creative Cloud, Figma, and AI tools for planning and documentation 

Employees at all levels are expected to:

• Understand our Operating Principles; make them the guidelines for how you do your job.
• Own the customer experience think and act in ways that put our customers first, give them seamless digital options at every touchpoint, and make them promoters of our products and services.
• Know your stuff be enthusiastic learners, users and advocates of our game-changing technology, products and services, especially our digital tools and experiences.
• Win as a team make big things happen by working together and being open to new ideas.
• Be an active part of the Net Promoter System a way of working that brings more employee and customer feedback into the company by joining huddles, making call backs and helping us elevate opportunities to do better for our customers.
• Drive results and growth.
• Support a culture of inclusion in how you work and lead.
• Do what's right for each other, our customers, investors and our communities.

Disclaimer: This information has been designed to indicate the general nature and level of work performed by employees in this role. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications.

Skills

Budget Management, Campaign Management, Data Analysis, Go-to-Market Strategies, Marketing Analytics, Market Research, Product Marketing

Compensation

New York Pay Range: $112,816.22 - $169,224.32

Comcast intends to offer the selected candidate base pay within this range, dependent on job-related, non-discriminatory factors such as experience. The application window is 30 days from the date job is posted, unless the number of applicants requires it to close sooner or later.

Base pay is one part of the Total Rewards that Comcast provides to compensate and recognize employees for their work.    Most sales positions are eligible for a Commission under the terms of an applicable plan, while most non-sales positions are eligible for a Bonus.  Additionally, Comcast provides best-in-class Benefits to eligible employees.  We believe that benefits should connect you to the support you need when it matters most, and should help you care for those who matter most.  That’s why we provide an array of options, expert guidance and always-on tools, that are personalized to meet the needs of your reality – to help support you physically, financially and emotionally through the big milestones and in your everyday life. Please visit the compensation and benefits summary on our careers site for more details.

Education

Bachelor's Degree

Certifications (if applicable)

Relevant Work Experience

5-7 Years

Comcast is an equal opportunity workplace. We will consider all qualified applicants for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, disability, veteran status, genetic information, or any other basis protected by applicable law.