Complex Director of Sales & Marketing
United States20h ago
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Skills
marketing strategymerchandising
About the role
Description
StepStone Hospitality is looking for a talented and strategic-minded Complex Director of Sales & Marketing to join our team at the Holiday Inn Express Ballantyne Hotel in NC and the TownePlace Suites Fort Mill Hotel in SC. If you thrive in a fast-paced, multi-property setting and enjoy partnering with operations and revenue managements to drive financial success, we’d love to hear from you!
As a Complex Director of Sales & Marketing, your primary objectives are...
- Establish and maintain relationships with current clients and identify new business from a result of the relationship
- Be responsible for proactively soliciting and managing group / catering related opportunities
- Effectively source out new corporate clients
- Prospect to identify and close new business and conduct site tours for potential clients at both locations
- Work with the General Managers of each property and the VP of Sales and Marketing to achieve required sales goals.
- Respond to all sales inquiries, RFPs, and other leads accurately, timely, and in a professional manner
- Type correspondence, reports, and necessary forms i.e. contracts, as well as prepare proposals or other letters as directed
- Implement sales policies and procedures as developed in the annual Marketing Plan
- Make personal sales calls
- Develop creative marketing techniques
- Develop and maintain relationships with the local Chamber of Commerce and Convention and Visitors Bureau
- Participate in the preparation of the annual hotel budget
- Maintain and correct procedures for credit control, financial transactions, and security of financial assets
- Manage and develop sales team including training, counseling, evaluating, and rewarding behaviors
- Respond and resolve guest requests, complaints, or questions in a courteous and timely manner
- Participate in the Executive committee including sharing and communicating knowledge and by attending weekly or monthly meetings.
- Other duties as assigned
Requirements
- Have at least 2 years of experience in a hotel sales management role
- Comprehensive knowledge of market position, OCC, ADR, banquet and food and beverage revenues, overall GOP, pricing and rate structures, sales strategies, yield management, booking trends, and future hotel planning.
- Be fully knowledgeable of competitive markets outside the area.
- Be fully knowledgeable of the capabilities and limitations of the hotel and departments that may impact sales strategies.
- Achieve and exceed individual and team annual goals as established by the annual Marketing Plan.
- Be fully knowledgeable of the role of rooms merchandising as it pertains to overall revenue and to periodically evaluate, assess, and revise the parameters of the program.
- Must have comprehensive knowledge of the English language to effectively communicate with guests, associates, and vendors.
- Ability to assist with the design and preparation of statistical reports and presentations as needed.
- Ability to accurately report information.
- Ability to assist with various office tasks as needed.
- Ability to scrupulously follow all StepStone and hotel policies and procedures.
- Ensures that he/she adheres to all sales administrative processes that are in place from the StepStone Corporate Office.
- Attend required meetings.
- Minimum lifting and pulling of 20 pounds.
- Pushing, bending, stooping, upward reaching, manual dexterity
- Must add to the camaraderie of the hotel by helping to celebrate the successes of coworkers
- Must have a comprehensive knowledge of all hotel departments and functions.
- Must have a comprehensive knowledge applicable Federal, state, and local health, safety, and legal regulations.
- Must have exceptional mathematical and computer skills.
We are an Equal Opportunity Employer.