Project Head Sales

Sales Strategy & Revenue Generation

• Develop and execute project-specific sales strategies to achieve revenue and inventory absorption targets.
• Drive residential, commercial, plotted development, and mixed-use project sales in alignment with business objectives.
• Monitor sales performance and implement corrective actions to meet sales plans.
• Maximize profitability through effective pricing, inventory management, and sales initiatives.

Site Sales Management

• Lead end-to-end site sales operations from lead generation to booking closure.
• Ensure achievement of monthly, quarterly, and annual sales targets.
• Monitor customer walk-ins, lead conversions, site visits, and booking ratios.
• Drive sales productivity and improve conversion metrics.

Customer Acquisition & Engagement

• Build strong relationships with prospective and existing customers.
• Deliver exceptional customer experience throughout the sales journey.
• Conduct project presentations, negotiations, and site tours for customers.
• Address customer concerns and ensure timely resolution of issues impacting sales.

Channel Partner Management

• Develop and manage relationships with channel partners, brokers, and sales associates.
• Identify and onboard high-performing channel partners.
• Monitor channel partner productivity and business contribution.
• Conduct regular engagement and incentive programs to drive channel sales.

Marketing & Lead Generation

• Coordinate with marketing teams to execute project marketing campaigns.
• Support digital marketing, events, exhibitions, roadshows, and promotional activities.
• Ensure effective utilization of marketing budgets and lead-generation initiatives.
• Track campaign effectiveness and conversion outcomes.

Sales Operations & MIS

• Monitor sales funnel, lead management, bookings, cancellations, and collections.
• Prepare and present sales MIS, dashboards, and performance reports.
• Maintain accurate sales forecasts and inventory reports.
• Ensure timely reporting and business reviews with management.

Collections & Revenue Realization

• Coordinate with CRM and Finance teams for timely collections from customers.
• Monitor receivables and support collection efforts for overdue accounts.
• Ensure adherence to payment schedules and commercial commitments.
• Drive achievement of revenue realization targets.

Market Intelligence & Competition Analysis

• Conduct market research and competitor benchmarking.
• Monitor pricing trends, customer preferences, and market dynamics.
• Provide strategic inputs for product positioning and pricing decisions.
• Recommend innovative sales approaches based on market insights.

Stakeholder Management

• Collaborate with CRM, Finance, Legal, Marketing, Project Execution, and Leadership teams.
• Coordinate with channel partners, consultants, and external stakeholders.
• Ensure alignment of sales activities with project delivery schedules.

Team Leadership & Development

• Lead, mentor, and develop site sales teams.
• Establish sales KPIs and performance management systems.
• Conduct sales training, coaching, and capability-building initiatives.
• Foster a high-performance and customer-centric sales culture.

Educational Qualification

• MBA / PGDM in Marketing, Sales, Business Management, or related discipline.
• Bachelor's degree in Business Administration, Commerce, Engineering, or equivalent.

Experience

• 12–18 years of experience in real estate sales, business development, and customer acquisition.
• Proven track record of achieving sales targets in residential, commercial, luxury, or township projects.
• Strong experience in channel partner management and direct sales.
• Experience leading large sales teams and managing high-value transactions.
• Exposure to real estate market analytics, pricing strategies, and project launches.