Graphic Designer – Social Media Creatives
Binary Web Solutions India Pvt Ltd
India2d ago
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Skills
adobecanvagraphic designillustratorphotoshoptypography
About the role
We are looking for a creative Graphic Designer who can turn ideas into attractive social media and product creatives. You should have a good eye for design, strong visualisation skills, and an understanding of what makes people stop scrolling.
*Key responsibilities*
- Design social media posts, carousels, Stories, Reel covers, and thumbnails.
- Create product-focused designs that clearly communicate features, benefits, and offers.
- Develop creative concepts from briefs and product photographs.
- Create digital ad creatives, promotional banners, and campaign visuals.
- Maintain consistency in brand colours, fonts, and visual style.
- Collaborate with the marketing team and Video Editor on campaigns.
- Incorporate feedback, meet deadlines, and organise editable design files.
Requirements
*Skills required*
- Around 1 year of hands-on graphic design experience, preferably creating social media content.
- Working knowledge of Adobe Photoshop and Illustrator; familiarity with Canva is useful.
- Good understanding of layout, typography, colour combinations, and visual hierarchy.
- Ability to create original concepts and adapt designs to different social media formats.
- Attention to detail, including spelling, alignment, and image quality.
- Familiarity with AI tools for image creation and editing is a plus.