Director of Marketing Operations
Arlington, TX, United States18h ago
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Skills
About the role
D.R. Horton, Inc., the largest homebuilder in the U.S., was founded in 1978 and is a publicly traded company on the New York Stock Exchange. It is engaged in the construction and sale of high-quality homes designed principally for the entry-level and first time move-up markets. The Company also provides mortgage financing and title services for homebuyers through its mortgage and title subsidiaries. Please visit our website at www.drhorton.com for more information.
D.R. Horton, Inc. is currently looking for a Director of Marketing Operations. The Director will lead the operating model that connects National Marketing with local divisions, ensuring local business and market needs are translated into effective marketing strategies that drive qualified leads and business results. This role will lead a team of Regional Marketing Representatives and establish the processes, governance, and communication needed to prioritize, execute, and measure marketing plans across channels. The ideal candidate brings strong strategic thinking, operational leadership, stakeholder management, and multi-channel marketing expertise. This is an in-person role in our Arlington, TX office.
Essential Duties and Responsibilities include the following. Other duties may be assigned.
- Lead and continuously improve the operating model connecting National Marketing with divisions, creating clear processes, governance, and ways of working that enable effective collaboration.
- Lead and develop a team of Regional Marketing Representatives who understand local business priorities, market conditions, and lead-generation needs and translate them into actionable marketing priorities.
- Establish effective planning, intake, and prioritization processes that connect division needs with National Marketing strategies, resources, and capabilities.
- Partner across Paid Media, Social, SEO, CRM/Lifecycle, Creative, Content, Analytics, and other marketing functions to deliver integrated, localized marketing strategies and campaigns.
- Build strong relationships with division and National Marketing leaders, ensuring alignment, visibility, and communication around business priorities, marketing plans, performance, and evolving market needs.
- Establish scalable standards and workflows that balance local market needs with brand consistency, operational efficiency, and speed to market.
- Partner with Analytics and marketing leaders to measure performance, connect marketing efforts to business outcomes, and identify opportunities for continuous improvement.
- Identify and implement process, technology, automation, and operational enhancements that enable Marketing to work more efficiently and effectively at scale.
- Share successful strategies and best practices across markets and lead cross-functional initiatives that strengthen marketing execution and drive business results.
- Ability to travel overnight to build strong partnerships with division stakeholders.
Supervisory Responsibilities
Supervises 2 or more employees
D.R. Horton, Inc., the largest homebuilder in the U.S., was founded in 1978 and is a publicly traded company on the New York Stock Exchange. It is engaged in the construction and sale of high-quality homes designed principally for the entry-level and first time move-up markets. The Company also provides mortgage financing and title services for homebuyers through its mortgage and title subsidiaries. Please visit our website at www.drhorton.com for more information.
D.R. Horton, Inc. is currently looking for a Director of Marketing Operations. The Director will lead the operating model that connects National Marketing with local divisions, ensuring local business and market needs are translated into effective marketing strategies that drive qualified leads and business results. This role will lead a team of Regional Marketing Representatives and establish the processes, governance, and communication needed to prioritize, execute, and measure marketing plans across channels. The ideal candidate brings strong strategic thinking, operational leadership, stakeholder management, and multi-channel marketing expertise. This is an in-person role in our Arlington, TX office.
Essential Duties and Responsibilities include the following. Other duties may be assigned.
- Lead and continuously improve the operating model connecting National Marketing with divisions, creating clear processes, governance, and ways of working that enable effective collaboration.
- Lead and develop a team of Regional Marketing Representatives who understand local business priorities, market conditions, and lead-generation needs and translate them into actionable marketing priorities.
- Establish effective planning, intake, and prioritization processes that connect division needs with National Marketing strategies, resources, and capabilities.
- Partner across Paid Media, Social, SEO, CRM/Lifecycle, Creative, Content, Analytics, and other marketing functions to deliver integrated, localized marketing strategies and campaigns.
- Build strong relationships with division and National Marketing leaders, ensuring alignment, visibility, and communication around business priorities, marketing plans, performance, and evolving market needs.
- Establish scalable standards and workflows that balance local market needs with brand consistency, operational efficiency, and speed to market.
- Partner with Analytics and marketing leaders to measure performance, connect marketing efforts to business outcomes, and identify opportunities for continuous improvement.
- Identify and implement process, technology, automation, and operational enhancements that enable Marketing to work more efficiently and effectively at scale.
- Share successful strategies and best practices across markets and lead cross-functional initiatives that strengthen marketing execution and drive business results.
- Ability to travel overnight to build strong partnerships with division stakeholders.
Supervisory Responsibilities
Supervises 2 or more employees
Education and/or Experience
Bachelor's degree in Marketing, Business Administration, Information Systems, or related field
10+ years of experience in marketing operations, marketing technology, demand generation operations, or related functions including 5+ years of leadership experience
Thorough understanding of marketing operations, campaign management, marketing technology ecosystems, and data-driven marketing practices
Demonstrated experience managing operational processes, cross-functional initiatives, and technology-enabled marketing programs
Ability to translate business objectives into scalable operational solutions that improve marketing operations effectiveness
Ability to apply common sense understanding to carry out instructions furnished in written and oral form or via DRH applications
Ability to sit for majority of 8-hour workday; use hands and fingers to handle or feel; reach with hands and arms; talk and hear. Specific vision abilities required by this job include close vision and peripheral vision
- The noise level is generally moderate
Preferred Qualifications
Experience supporting multi-market or enterprise marketing organizations
- Experience with CRM, CDP, marketing automation, and customer analytics platforms
Come join a winning team with a Fortune 500 company! We are growing fast and are looking for enthusiastic attitudes and team players to join our success. We offer an excellent benefits package including:
Medical, Dental and Vision
401(K)
Employee Stock Purchase Plan
Flex Spending Accounts
Life & Disability Insurance
Vacation, Sick, Personal Time and Company Holidays
Multiple Voluntary and Company provided Benefits
Build YOUR future with D.R. Horton, America’s Builder. #WeBuildPeopleToo
Education and/or Experience
Bachelor's degree in Marketing, Business Administration, Information Systems, or related field
10+ years of experience in marketing operations, marketing technology, demand generation operations, or related functions including 5+ years of leadership experience
Thorough understanding of marketing operations, campaign management, marketing technology ecosystems, and data-driven marketing practices
Demonstrated experience managing operational processes, cross-functional initiatives, and technology-enabled marketing programs
Ability to translate business objectives into scalable operational solutions that improve marketing operations effectiveness
Ability to apply common sense understanding to carry out instructions furnished in written and oral form or via DRH applications
Ability to sit for majority of 8-hour workday; use hands and fingers to handle or feel; reach with hands and arms; talk and hear. Specific vision abilities required by this job include close vision and peripheral vision
- The noise level is generally moderate
Preferred Qualifications
Experience supporting multi-ma