Brand Development Manager (Angel Original)

Description

Summary

As the Episodic Brand Development Manager, you will own day-to-day brand development for Angel's episodic slate and partner with the Director of Brand Development to build out the brand for Angel Originals. You will work closely with the Guild team and filmmakers to bring key art and trailers across the finish line, build a reliable vendor network for trailers, key art, and photography, and review creative with a sharp eye, giving clear feedback that pushes every deliverable to its highest potential. You will also test and learn, using audience response to shape creative decisions and innovating in how we test to uncover what drives Guild members to discover, watch, and champion Angel Originals. Your attention to detail and creative judgment will be vital to delivering strong, consistent brand work on time and fostering lasting partnerships with filmmakers, vendors, and internal teams.

Expectations at Angel Studios

• Amplify light in every action.
• Know your customer. It might be our viewers, investors, creators, or internal Angel teams. Ensure you understand your customer and are providing what THEY need and not just what you want to build by interviewing them at least once a month.
• Give consistent and timely candid feedback with compassion. Your collaborators, including filmmakers, vendors, and teammates, need to know where they stand at all times. If you find yourself doubting a deliverable or a partner, address it swiftly with actionable feedback.
• Contribute in a way that moves the Angel mission forward and exemplifies the team qualities required for working at Angel.
• When faced with roadblocks, mistakes, or unforeseen circumstances, consistently and proactively find creative solutions and/or break down barriers to handle the challenge or complication. (Focus is on creating/building/testing/learning/resolution rather than getting stuck and identifying or placing blame.)
• Clearly understand how to utilize and apply network effects.
• As the owner of your outcomes, you are empowered to break down silos and coordinate with any and all people you need in order to reach your goals.
• You are ultimately responsible for achieving the outcomes while also using resources wisely, whether that be money, people, or time.

Essential Functions

• Manage day-to-day brand development for the Angel Originals episodic slate.
• Partner with the Director of Brand Development and Brand Development team to build out the brand strategy for Angel Originals.
• Continue testing strategy for episodic key art, trailers, titles, and other brand assets (such as A/B tests, concept testing, and audience feedback) to learn what resonates with the audience best.
• Align creative outcomes with audience response by analyzing performance data, Guild member feedback, and engagement signals.
• Innovate in testing methods and measurement to find the strongest outcomes for episodic brand development and understand what drives Guild members to discover, watch, and support Angel Originals.
• Partner with the Guild, marketing, and data teams to define success metrics, form and test hypotheses, and share findings through regular readouts that inform future creative.
• Work closely with the Guild team to get key art and trailers for Angel Originals across the finish line.
• Build and maintain a reliable vendor list for trailers, key art, and photography, and manage those vendor relationships.
• Review creative, provide clear and actionable feedback, and push deliverables to their highest potential.
• Serve as liaison between the Guild team, marketing, distribution, and third-party vendors.
• Define project goals and scope, establish schedules, monitor progress and performance, and suggest necessary changes to ensure project success.
• Create detailed project plans and drive progress on key art, trailer, and photography deliverables.
• Track project deliverables and match them with agreed deadlines.
• Deliver projects on time and meet deadlines.
• Strategize effective methods to close recurring gaps in communication between filmmakers and external/internal parties.
• Proactively find gaps in projects and personally take action to fill them.
• Highlight areas of friction or redundancy and coordinate with internal teams to resolve issues.
• Clearly communicate critical information (both in writing and verbally) to key stakeholders.
• Regularly update all applicable parties on project status.
• Take and convert meeting notes into actionable items.
• Must attend and contribute to regularly scheduled staff meetings.
• This role requires exclusive onsite participation 5 days a week. This is mandatory.
• Proficiency in speaking, reading, and writing in the English language required. Additional language proficiency is a plus.

Reasonable accommodations may be made to enable individuals with disabilities to perform these essential functions.

Competencies

• Understanding of production, pre-production, and post-production workflow as pertaining to film and episodic promotional content and materials.
• Strong creative eye and the ability to evaluate key art, trailers, and photography and give constructive, actionable feedback.
• Analytical mindset with the ability to design tests, interpret audience data and creative performance, and translate findings into creative decisions.
• Curiosity and creativity in testing new approaches, with comfort learning from tests that do not work.
• Understanding of what motivates Guild members and the ability to align creative with audience response.
• Experience sourcing, vetting, and managing creative vendors.
• Ability to build strong relationships with filmmakers, partners, and vendors.
• Must be able to operate in a fast-paced and high-intensity environment.
• Excellent creative writing skills.
• Capable of managing workload and prioritizing tasks in a fast-paced corporate environment.
• An exceptional listener with excellent written and verbal communication skills. Able to balance multiple channels of high-level communication at once.
• Proficiency with Microsoft Office and Google Workspace.
• Detail-oriented perspective and able to pick up on overlooked details.
• Organization and time management.
• Able to maintain confidentiality of information.
• Must be able to manage multiple assignments, set priorities, and adapt to changing conditions.
• Resourceful and able to problem-solve and manage tasks with ambiguity.
• Can take feedback on tasks and assignments positively and create better solutions.
• A quick study, able to pick up new skills and learn how to use new programs.
• Must participate in setting and achieving regularly scheduled and outlined objectives.
• Ability to take individual ownership, execute with high energy, share context, and insist on candor with positive intent.

Required Education and Experience

• Bachelor's Degree in a relevant field or equivalent.
• 5 years of experience in the entertainment industry.

Preferred Education and Experience

• Master's degree.
• Experience in entertainment marketing, brand development, or creative development for episodic or film content.
• Experience managing key art, trailer, or photography vendors.
• Experience with creative testing, audience research, or performance analysis for key art, trailers, or other marketing assets.
• Familiarity with Angel, the Angel Guild, and our body of work (films, series, and other projects).

Work environment - When in the main office, expect a comfortable, air-conditioned work environment. Team members are issued their own desks, but the office is an open, shared space and can be fast-paced and occasionally noisy.

Physical demands - Will need to be able to sit or stand at a desk for extended periods of time. Must be able to carry or lift up to 20 lbs.

Position type and expected hours of work - Regular full-time, 40 hours per week onsite.

Travel required - Must be willing and able to travel out-of-state and internationally if needed.

Work authorization - Must be authorized to work in the United States.

EEO statement - At Angel Studios, we are committed to providing an environment of mutual respect where equal employment opportunities are available to all applicants and teammates.

Other duties - Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the team member for this job. Duties, responsibilities, and activities may change at any time with or without notice.